The Directorate General Communications (DG/C) is responsible for developing and implementing the internal and external communication strategy of the ECB. The Directorate General communicates the ECB's tasks and responsibilities to a variety of target audiences using different communication channels and tools. It engages in activities with a variety of national and international media. It is thus vital that ECB as well as key banking supervision personnel, who are in regular contact with media, gain a good understanding of how they are perceived by both the media and other core audiences (e.g. citizens, financial analysts), and learn how to effectively communicate in a crisis situation.
To facilitate this, DG/C is now looking for suppliers to develop and provide media training and crisis communication services. The provision of these services will be divided into 3 different lots. Tenderers can bid for lot 1, 2 or 3, or for all 3 lots.
Deadline
Die Frist für den Eingang der Angebote war 2017-04-26.
Die Ausschreibung wurde veröffentlicht am 2017-03-27.
Anbieter
Die folgenden Lieferanten werden in Vergabeentscheidungen oder anderen Beschaffungsunterlagen erwähnt:
Bekanntmachung über vergebene Aufträge (2018-08-30) Öffentlicher Auftraggeber Name und Adressen
Name: European Central Bank
Postanschrift: Sonnemannstrasse 22
Postort: Frankfurt am Main
Postleitzahl: 60314
Land: Deutschland 🇩🇪
Kontaktperson: Spyros Panagopoulos
E-Mail: procurement@ecb.europa.eu📧
Fax: +49 69/13447110 📠
Region: Frankfurt am Main, Kreisfreie Stadt🏙️
URL: http://www.ecb.europa.eu🌏
Objekt Umfang der Beschaffung
Titel: Provision of Media Training and Crisis Communication Services
PRO-002689
Produkte/Dienstleistungen: Verwaltung von Öffentlichkeitsarbeit📦
Kurze Beschreibung:
“The Directorate General Communications (DG/C) is responsible for developing and implementing the internal and external communication strategy of the ECB....”
Kurze Beschreibung
The Directorate General Communications (DG/C) is responsible for developing and implementing the internal and external communication strategy of the ECB. The Directorate General communicates the ECB’s tasks and responsibilities to a variety of target audiences using different communication channels and tools. It engages in activities with a variety of national and international media. It is thus vital that ECB as well as key Banking Supervision personnel, who are in regular contact with media, gain a good understanding of how they are perceived by both the media and other core audiences (e.g. citizens, financial analysts), and learn how to effectively communicate in a crisis situation.
To facilitate this, the ECB has awarded contracts for developing and providing media training and crisis communication services. The provision of these services will be divided into 3 different lots.
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Gesamtwert der Beschaffung (ohne MwSt.): EUR 677 320 💰
Informationen über Lose
Dieser Vertrag ist in Lose unterteilt ✅
1️⃣ Umfang der Beschaffung
Titel: Lot 1: Provision of media training in German
Titel
Los-Identifikationsnummer: 1
Beschreibung
Zusätzliche Produkte/Dienstleistungen: Beratung im Bereich Öffentlichkeitsarbeit📦
Ort der Leistung: Frankfurt am Main, Kreisfreie Stadt🏙️
Hauptstandort oder Erfüllungsort:
“The media training shall take place in the premises of the ECB, the Tenderer’s registered seat or any other location agreed upon between the 2 parties.”
Beschreibung der Beschaffung:
“The media training shall focus on how Executive Board/Supervisory Board members, senior managers and staff can best engage with specific media outlets. It...”
Beschreibung der Beschaffung
The media training shall focus on how Executive Board/Supervisory Board members, senior managers and staff can best engage with specific media outlets. It should thus be tailored to the requirements of these three different target groups. The media training shall be provided in either German (Lot 1) or English (Lot 2) depending on what lot the supplier is bidding for. In addition to these languages, the tenderers may optionally be requested to provide media training in Dutch, French, Greek, Italian, and/or Spanish as part of Lot 2. Training sessions shall be carried out on an individual basis (for members of the Executive Board/Supervisory Board and senior managers) or as a group of up to 10 people (for staff in non-senior managerial positions). As a guide, the training shall include a theoretical part, providing an overview of the media/political landscape of a specific country as well as real-life examples from digital, print and broadcast media to highlight good practice and potential pitfalls. It shall also include a practical simulation exercise (e.g. an interview). This should be filmed to enable participants to practise in a realistic setting and to review their performance. The training shall be delivered in half-day sessions of approximately four hours.
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Qualitätskriterium (Bezeichnung): Quality of the technical offer
Qualitätskriterium (Gewichtung): 60 %
Preis (Gewichtung): 60 %
Beschreibung
Zusätzliche Informationen:
“The total value of the procurement and the contract(s) indicated in this Contract Award Notice is/are indicative non-binding spending estimate(s) at the...”
Zusätzliche Informationen
The total value of the procurement and the contract(s) indicated in this Contract Award Notice is/are indicative non-binding spending estimate(s) at the time of contract award. The actual value of the contract(s) may differ and will be determined by actual business needs.
Verfahren Art des Verfahrens
Wettbewerbliches Verfahren mit Verhandlung
Informationen zur Rahmenvereinbarung
Die Beschaffung umfasst die Erstellung einer Rahmenvereinbarung
Administrative Informationen
Frühere Veröffentlichungen zu diesem Verfahren: 2017/S 068-127662
Auftragsvergabe
1️⃣
Vertragsnummer: 4400002367
Los-Identifikationsnummer: 1
Titel: Lot 1: Provision of media training in German
Datum des Vertragsabschlusses: 2018-07-27 📅
Informationen über Ausschreibungen
Anzahl der eingegangenen Angebote: 5
Name und Anschrift des Auftragnehmers
Name: Engel & Zimmermann AG
Postort: Gauting
Land: Deutschland 🇩🇪
Region: München, Kreisfreie Stadt🏙️
Der Auftragnehmer ist ein KMU ✅ Angaben zum Wert des Auftrags/der Partie (ohne MwSt.)
Gesamtwert des Auftrags/Loses: EUR 155 200 💰
“The procurement procedure has been conducted in accordance with Decision ECB/2016/2 of 9.2.2016 laying down the rules on procurement, OJ L 45, 20.2.2016, p....”
The procurement procedure has been conducted in accordance with Decision ECB/2016/2 of 9.2.2016 laying down the rules on procurement, OJ L 45, 20.2.2016, p. 15 (as amended) available on the ECB website: http://www.ecb.europa.eu/ecb/jobsproc/tenders/html/index.en.html.
The total value of the contract(s) indicated in Section V.2.4 is an indicative non-binding spending estimate at the time of contract award. The actual value of the contract(s) may differ and will be determined by actual business needs.
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Name: Procurement Review Body of the European Central Bank, c/o Legal Advice Team
Postanschrift: Sonnemannstrasse 20
Postort: Frankfurt am Main
Postleitzahl: 60314
Land: Deutschland 🇩🇪
Telefon: +49 6913440📞
Fax: +49 6913446886 📠
URL: http://www.ecb.europa.eu🌏 Für Mediationsverfahren zuständige Stelle
Name: European Ombudsman
Postanschrift: 1 avenue du Président Robert Schuman
Postort: Strasbourg
Postleitzahl: 67001
Land: Frankreich 🇫🇷 Verfahren zur Überprüfung
Genaue Informationen über Fristen für Überprüfungsverfahren:
“15 days from the receipt of the information specified in Article 34(3) of ECB Decision 2016/2 laying down the Rules on Procurement or, if no information is...”
Genaue Informationen über Fristen für Überprüfungsverfahren
15 days from the receipt of the information specified in Article 34(3) of ECB Decision 2016/2 laying down the Rules on Procurement or, if no information is requested, 15 days from the receipt of the notification to unsuccessful tenderers. Further requirements are outlined in Article 39 of this Decision. A complaint to the European Ombudsman does not affect the deadline for lodging appeals.
Mehr anzeigen Dienststelle, bei der Informationen über das Überprüfungsverfahren eingeholt werden können
Name: Central Procurement Division of the European Central Bank
Postanschrift: Sonnemannstrasse 22
Postort: Frankfurt am Main
Postleitzahl: 60314
Land: Deutschland 🇩🇪
E-Mail: procurement@ecb.europa.eu📧
Fax: +49 6913447110 📠
URL: http://www.ecb.europa.eu🌏
Quelle: OJS 2018/S 174-393671 (2018-08-30)